Powering biotech innovation We partnered with AusBiotech to capture the people and momentum behind the Industry Growth Program—an initiative supporting Australian biotech and medtech companies to commercialise and grow. Filmed at the AusBiotech conference, the hero video brings the program into focus—combining stakeholder perspectives and on-the-ground energy into a clear, engaging narrative. Alongside this, we […]
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We’ve got the bill A national campaign requires more than just great storytelling—it requires precision at scale. In partnership with Fenton Communications, for the Medicare Bulk Billing campaign, we coordinated filming across clinics throughout Australia, tapping into our network of experienced broadcast crews to capture content on the ground in numerous locations. From briefing through
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Power to innovate Radium Capital is achieving some pretty impressive results in the Australian innovation sector and needed a brand reel to help explain what they do and the breadth of industries and innovators they support. Filmed across various locations in Perth, GHC directed and produced this video that was used at events across Australia.
Spotlight on innovation GHC was engaged to work with AusBiotech to bring the stories of Australia’s life sciences pioneers to life in the Spotlight series. Each episode shines the light on the innovations, people, and purpose driving this dynamic sector. In this episode, we focus on Navbit — a Sydney-based medtech company transforming orthopaedic surgery.
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Help when you need it The Urgent Mental Health Care Centre in Adelaide is the first of it’s kind and needed a video to help raise awareness of the services offered. The animation was developed using the UMHCC brand elements and colours and delivered to the brief of a warm and inviting piece to reflect
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Lucy’s legacy In partnership with Fenton Communications, GHC had the privilege of telling the story of Rhiannon’s daughter Lucy, who lost her life to influenza. Incredibly brave Rhiannon shared her story to help other parents understand how dangerous this virus can be.
Strategy in motion Neami’s strategic roadmap was originally designed as a digital report, rich with detailed information about their priorities and direction. We worked with the existing design assets and key messaging to transform the content into an animated highlight reel that distils the most important insights into a clear, engaging format. The result is
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Tools of the trade GHC worked with Apprenticeships Victoria to produce two case studies that highlight some of the work taking place on the Big Build Apprenticeship Program and the benefits of using the GTO model. We were so lucky to have such wonderful talent to work with and some pretty impressive locations to shoot
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Happy snacking This tasty little snack from The Happy Snack Company needed to showcase just how dynamic and delicious it is with a short edit for Amazon display ads. GHC created this cute little spot in 3D, highlighting the flavour elements and the hero chickpea itself, not to mention that spectacular packaging!
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Athletes ready! Athletics Australia, in conjunction with the AIS, wanted to deliver a series of athlete-led videos that would help prepare for the Paris Olympics and Paralympics. GHC filmed with a number of prominent Australian athletes sharing some of their first hand experiences and advice for other Olympians to get them ready for the big
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AI complexity – put simply inGenious AI are not just awesome at what they do, providing user friendly chatbot solutions, but they are also a fun and personable team, so this explainer video needed to reflect that. GHC worked with the inGenious AI team to develop a reel that showcased all the features and functions
Opin the door to more Opyl Ltd needed an explainer animation to introduce their innovative digital platform, Opin, to prospective participants. Characters were developed to help engage with a wide audience and demonstrate that anyone can take part. The video features on the homepage of the Opin website and will be used across social channels.
With Vaccines We can go anywhere Group Hug had the pleasure of bringing Sanofi’s “With Vaccines” campaign logo to life with a colourful and engaging animation. From concept creation, artwork development, through to voice over and full post production, we looked after it all and couldn’t be happier with the result. The video is being
Nothing clinical about these comms GHC produced a series of product launch videos to assist with B2C communications for a new range of professional natural medicines, Ethical Nutrients Clinical. Only available to purchase behind the counter in selected pharmacies, it was important that Pharmacists understood the science, ingredients, and product range for prescribing to customers.
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community giving Our client, Saputo Dairy Australia, wanted to highlight all the incredible work that the company, and it’s employees, have made to the community through a number of different initiatives. Group Hug developed a motion graphic style that focused on the circular motif of the Saputo icons and brand to frame images and present
Feeling good inside and out It goes without saying that AIS athletes, coaches, and staff have had a challenging last couple of years. Postponed Olympics, unable to attend international competitions and lockdowns preventing normal training. Their wellbeing has never been so important. The AIS has introduced a “Wellbeing Health Check” to assess the wellbeing culture
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Nothing to be sneezed at Telfast wanted to localise three TVCs from their Russian counterpart, Zodac, for the Australian market however translating and re-dubbing was not going to provide the desired result. GHC recommended a different approach by creating a whimsical, illustrative style animation to bring these characters and narrative to our shores. The three
Chatting with Nurse nat The Sanofi Influenza Chatbot video was produced using screen recordings and a clean info-graphic style of animation to promote the key features and benefits of this exciting new tool. The video was used to promote uptake and engagement across GPs, pharmacies and partner organisations.
Taking a fresh approach GHC had the pleasure of leading the creative direction for the introduction of a new natural product in the Proctosedyl range, Proctosedyl Witch Hazel. The first of it’s kind to market, GHC needed to highlight the natural components and pleasant scent, whilst ensuring it would appeal and translate well for the
expert advice The AIS offers many programs and services to support the wellbeing of high performance athletes, coaches and staff. One of which is the Career Practitioner Referral Network. This animation was produced to compliment printed and digital materials and to assist in the communication and uptake of the service.
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