Living beyond the diagnosis Some stories stay with you long after filming wraps. For Sanofi, we travelled to Sydney to produce a patient story film that shares Michael Butler’s experience of living with multiple sclerosis. Through honest conversations and intimate moments, the film explores the realities of life with MS while celebrating resilience, hope and […]
Good things start within Group Hug Creative partnered with Metagenics to develop the launch creative for two new Inner Health products, creating the key visual assets that formed the foundation of the campaign across digital and social channels. Working closely with the brand team, we developed a suite of launch-ready creative, including campaign key visuals and a
Showcasing Australia’s life sciences Commissioned by AusBiotech on behalf of Austrade, this life sciences hype reel highlights Australia’s biotechnology and healthcare innovation capabilities for a global audience at BIO International Convention 2026. Working with content from organisations across Australia’s biotech, medtech, digitech and clinical trials sectors, we developed a compelling narrative that brought together diverse
Hello Barangaroo Sanofi Pharmaceuticals engaged us to produce a film to showcase their new Australian headquarters at Barangaroo — capturing not just the space, but the people and culture within it. Our approach focused on bringing human perspective to the story, whilst highlighting all the beautiful architectural and design details. We filmed interviews with business
Powering biotech innovation We partnered with AusBiotech to capture the people and momentum behind the Industry Growth Program—an initiative supporting Australian biotech and medtech companies to commercialise and grow. Filmed at the AusBiotech conference, the hero video brings the program into focus—combining stakeholder perspectives and on-the-ground energy into a clear, engaging narrative. Alongside this, we
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Power to innovate Radium Capital is achieving some pretty impressive results in the Australian innovation sector and needed a brand reel to help explain what they do and the breadth of industries and innovators they support. Filmed across various locations in Perth, GHC directed and produced this video that was used at events across Australia.
Spotlight on innovation Some of the world’s most exciting medical breakthroughs are happening right here in Australia. But explaining complex science in a way that’s engaging, credible and human is no small task. Working with AusBiotech, we produced the Spotlight Series — a collection of short documentary-style videos profiling innovative Australian biotechnology companies and the
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Help when you need it The Urgent Mental Health Care Centre in Adelaide is the first of it’s kind and needed a video to help raise awareness of the services offered. The animation was developed using the UMHCC brand elements and colours and delivered to the brief of a warm and inviting piece to reflect
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Lucy’s legacy In partnership with Fenton Communications, GHC had the privilege of telling the story of Rhiannon’s daughter Lucy, who lost her life to influenza. Incredibly brave Rhiannon shared her story to help other parents understand how dangerous this virus can be.
Strategy in motion Neami’s strategic roadmap was originally designed as a digital report, rich with detailed information about their priorities and direction. We worked with the existing design assets and key messaging to transform the content into an animated highlight reel that distils the most important insights into a clear, engaging format. The result is
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Tools of the trade We partnered with Apprenticeships Victoria to produce a series of films capturing real apprenticeship experiences across Melbourne. Filming on-site with apprentices, employers and training organisations, the content showcases opportunities across industries. Working across multiple locations, we captured authentic moments in active workplaces, managing the process end-to-end from production through to a
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Happy snacking This tasty little snack from The Happy Snack Company needed to showcase just how dynamic and delicious it is with a short edit for Amazon display ads. GHC created this cute little spot in 3D, highlighting the flavour elements and the hero chickpea itself, not to mention that spectacular packaging!
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Athletes ready! Athletics Australia, in conjunction with the AIS, wanted to deliver a series of athlete-led videos that would help prepare for the Paris Olympics and Paralympics. GHC filmed with a number of prominent Australian athletes sharing some of their first hand experiences and advice for other Olympians to get them ready for the big
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AI complexity – put simply inGenious AI are not just awesome at what they do, providing user friendly chatbot solutions, but they are also a fun and personable team, so this explainer video needed to reflect that. GHC worked with the inGenious AI team to develop a reel that showcased all the features and functions
Opin the door to more Opyl Ltd needed an explainer animation to introduce their innovative digital platform, Opin, to prospective participants. Characters were developed to help engage with a wide audience and demonstrate that anyone can take part. The video features on the homepage of the Opin website and will be used across social channels.
With Vaccines We can go anywhere Group Hug had the pleasure of bringing Sanofi’s “With Vaccines” campaign logo to life with a colourful and engaging animation. From concept creation, artwork development, through to voice over and full post production, we looked after it all and couldn’t be happier with the result. The video is being
Nothing clinical about these comms GHC produced a series of product launch videos to assist with B2C communications for a new range of professional natural medicines, Ethical Nutrients Clinical. Only available to purchase behind the counter in selected pharmacies, it was important that Pharmacists understood the science, ingredients, and product range for prescribing to customers.
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community giving Our client, Saputo Dairy Australia, wanted to highlight all the incredible work that the company, and it’s employees, have made to the community through a number of different initiatives. Group Hug developed a motion graphic style that focused on the circular motif of the Saputo icons and brand to frame images and present
Patient communication LivaNova wanted to turn their VNS Therapy brochure in to a video to better engage with their patients. GHC used most of the original artwork from the brochure and developed a motion graphic style that enhanced the LivaNova brand. This video has also been translated in to two different languages for communication in
Feeling good inside and out It goes without saying that AIS athletes, coaches, and staff have had a challenging last couple of years. Postponed Olympics, unable to attend international competitions and lockdowns preventing normal training. Their wellbeing has never been so important. The AIS has introduced a “Wellbeing Health Check” to assess the wellbeing culture
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