Living beyond the diagnosis Some stories stay with you long after filming wraps. For Sanofi, we travelled to Sydney to produce a patient story film that shares Michael Butler’s experience of living with multiple sclerosis. Through honest conversations and intimate moments, the film explores the realities of life with MS while celebrating resilience, hope and […]
Good things start within Group Hug Creative partnered with Metagenics to develop the launch creative for two new Inner Health products, creating the key visual assets that formed the foundation of the campaign across digital and social channels. Working closely with the brand team, we developed a suite of launch-ready creative, including campaign key visuals and a
Showcasing Australia’s life sciences Commissioned by AusBiotech on behalf of Austrade, this life sciences hype reel highlights Australia’s biotechnology and healthcare innovation capabilities for a global audience at BIO International Convention 2026. Working with content from organisations across Australia’s biotech, medtech, digitech and clinical trials sectors, we developed a compelling narrative that brought together diverse
Hello Barangaroo Sanofi Pharmaceuticals engaged us to produce a film to showcase their new Australian headquarters at Barangaroo — capturing not just the space, but the people and culture within it. Our approach focused on bringing human perspective to the story, whilst highlighting all the beautiful architectural and design details. We filmed interviews with business
Powering biotech innovation We partnered with AusBiotech to capture the people and momentum behind the Industry Growth Program—an initiative supporting Australian biotech and medtech companies to commercialise and grow. Filmed at the AusBiotech conference, the hero video brings the program into focus—combining stakeholder perspectives and on-the-ground energy into a clear, engaging narrative. Alongside this, we
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Spotlight on innovation GHC was engaged to work with AusBiotech to bring the stories of Australia’s life sciences pioneers to life in the Spotlight series. Each episode shines the light on the innovations, people, and purpose driving this dynamic sector. In this episode, we focus on Navbit — a Sydney-based medtech company transforming orthopaedic surgery.
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Help when you need it The Urgent Mental Health Care Centre in Adelaide is the first of it’s kind and needed a video to help raise awareness of the services offered. The animation was developed using the UMHCC brand elements and colours and delivered to the brief of a warm and inviting piece to reflect
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Lucy’s legacy In partnership with Fenton Communications, GHC had the privilege of telling the story of Rhiannon’s daughter Lucy, who lost her life to influenza. Incredibly brave Rhiannon shared her story to help other parents understand how dangerous this virus can be.
Opin the door to more Opyl Ltd needed an explainer animation to introduce their innovative digital platform, Opin, to prospective participants. Characters were developed to help engage with a wide audience and demonstrate that anyone can take part. The video features on the homepage of the Opin website and will be used across social channels.
Getting to know Viatris Viatris might be a new name to many of us but their products have been a huge part of Australian pharma for decades. They needed a brand reel to explain their history, who they are and what they stand for. It was an honour to produce the Australian brand reel for
Who run the world? As part of Ostelin’s “Strong” campaign, they wanted to showcase and celebrate all the incredible women that work on the product, from manufacturing through to marketing. We filmed and post-produced this reel that is being used across a number of channels including internal comms and social. What an incredible campaign for
With Vaccines We can go anywhere Group Hug had the pleasure of bringing Sanofi’s “With Vaccines” campaign logo to life with a colourful and engaging animation. From concept creation, artwork development, through to voice over and full post production, we looked after it all and couldn’t be happier with the result. The video is being
Nothing clinical about these comms GHC produced a series of product launch videos to assist with B2C communications for a new range of professional natural medicines, Ethical Nutrients Clinical. Only available to purchase behind the counter in selected pharmacies, it was important that Pharmacists understood the science, ingredients, and product range for prescribing to customers.
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Chatting with Nurse nat The Sanofi Influenza Chatbot video was produced using screen recordings and a clean info-graphic style of animation to promote the key features and benefits of this exciting new tool. The video was used to promote uptake and engagement across GPs, pharmacies and partner organisations.